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SMB Guide
Practical guides and advice for small and medium-sized businesses on advertising management
About Alchemyx: Company Profile, Technology, and Mission
Learn about Alchemyx, the Milan-based startup bringing professional-grade programmatic advertising to small and medium-sized businesses. Discover how Alchemyx's AI-powered platform unifies online and offline advertising channels to democratize media buying for European SMBs.
5 Reasons Small Businesses Should Stop Boosting Posts and Start Using Programmatic AI
Most small businesses rely on social media boosting for advertising. Discover five critical reasons why this approach leaves money on the table and how AI-powered multichannel advertising can help SMBs achieve 3.2x better cost-per-acquisition.
How Italian Startup Alchemyx Is Bringing Silicon Valley Ad Tech to Main Street
Discover how Milan-based startup Alchemyx is bringing Silicon Valley-quality advertising technology to European SMBs. Learn about the 78% SMB advertising gap, how Alchemyx bridges it with AI-powered multichannel solutions, and the roadmap to market leadership.
Multichannel Advertising for SMBs: A Practical Playbook for 2026
Multichannel advertising is essential in 2026. Learn the Alchemyx SMB Media Mix Framework for optimal channel allocation by business type, real-world case studies, and measurement strategies.
Advertising across borders: SMEs and new access to international markets
How Italian SMEs can access international markets through multichannel campaigns. From Radio to DOOH, from CTV to social: access once reserved for large budgets is now within reach.
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